Challenge 154

Handmade Tubeless Ready

Challenge Tires Press Release


Challenge raises the bar launching a new generation of tubeless ready tires.


Challenge Tires launch Road & Gravel Handmade TLR (HTLR) after releasing their first Vulcanized TLR products a little more than a year ago. In addition to bringing the amazing comfort and handling of handmade technology to tubeless clinchers, Challenge have produced these products in line with the evolved new ETRTO tubeless standards.


A bead-to-bead inner coating gives added puncture protection to these new HTLR tires and greatly reduces any air pressure dissipation. Enhanced longevity has been gained with the addition of an aramid bead protection strip, to reduce rim chafing.


The proven Challenge road products, (Strada, Paris-Roubaix and Strada Bianca), all with herringbone treads are available in HTLR at €69.90 / $79.90, with some of the lowest weights in the market.

The popular Gravel treads (Strada Bianca, Almanzo and Gravel Grinder) are also released in HTLR with the similar pricing and with very competitive weights for gravel tires.

Also launching at Eurobike are the first Gravel Handmade Tubeless Tubulars (HTLTU). All Challenge Gravel treads now offer this unique HTLTU system that maintains all the performance benefits of the best handmade tubulars. A latex liner is fused to the casing, replacing the traditional inner tube, allowing for the use of a plug to finish a ride or race in case of a puncture too large for the sealant to fix.

Challenge owner and President Alex Brauns today confirms, “It has been our goal to be at the forefront of truly handmade tubeless ready products for a long time but the industry standards had not been defined. With new ETRTO and soon ISO standards in place, we are proud to lead the way with our unique, artisan HTLR products that we believe deliver the best possible ride in terms of performance, handling and comfort.”

The new products will be displayed in A3-202 at Eurobike in Germany 4th-7thof September and be available to the market approximately November 2019.

HTLR and HTLTU Technical Details (#)


Road Handmade TLR (HTLR)

  • Bead guard, aramid bead area protection.
  • Bead to Bead coated.
  • Size:

Strada 25mm

Paris Roubaix 27mm

Strada Bianca 30mm

  • TPI: Strada & Paris Roubaix 300tpi / Strada Bianca 260tpi
  • Approx Weight:

Strada 25mm 255g

Paris-Roubaix 27mm 280gr

Strada Bianca 30mm 305gr

  • Availability: Approximately November 2019

Gravel Handmade TLR (HTLR)

  • Bead guard, aramid bead area protection.
  • Bead to Bead coated.
  • Size:

Strada Bianca 36mm

Almanzo 33mm

Gravel Grinder 33mm

Gravel Grinder 36mm

  • TPI: 260tpi
  • Approx Weight:

Strada Bianca 36mm 385g

Almanzo 33mm 390g

Gravel Grinder 33 405g

Gravel Grinder 36mm 425g

  • Availability: Approximately November 2019

Gravel Handmade Tubeless Tubular (HTLTU) (#)

  • Tubeless inner shield latex lining.
  • Double puncture protection.
  • Size:

Strada Bianca 30mm

Strada Bianca 36mm

Almanzo 33mm,

Gravel Grinder 33mm

  • TPI: 260tpi
  • Approx Weight:

Strada Bianca 30mm - 385g

Strada Bianca 36mm - 495g

Almanzo 33mm - 450g

Gravel Grinder 33mm - 465g

  • SRP: €86.90 / $99.99
  • Availability: Approximately November 2019